IS ACTUALLY FUNNY! Why is progressive cable so light? We sometimes think the answer may lie in the world of Bill Wolff: // link // print // previous // next //
TUESDAY, MAY 19, 2009
A pair of potent puzzles: We thought Robert Samuelson raised an obvious question in Mondays column. Were not sure what the answer to his question might be, but we thought his question made sense. He started by noting the amount of debt envisioned under Obamas budget plan:
Those are very unusual numbers. But Samuelson noted the lack of interest these numbers have inspired:
Well be honestweve found that puzzling too. In recent decades, much smaller deficit/debt numbers have been carefully watch-dogged by the press. (In 1999 and 2000, journalists pretended to watch-dog the way each dollar of the projected surplus would get spent by Bush or Gore.) Now, much larger debt numbers get ignored. We dont know what those numbers might meanbut wed like to see economists asked. What does Krugman think, for instance? How about Stiglitz? Dean Baker? Bruce Bartlett? Wed love to see them asked.
Given the poverty of our political language, Samuelsons critique will perhaps be described as coming from the right. But then too, theres that semi-related critique from the left, the critique which has been glancingly voiced by Naomi Klein and Eliot Spitzer on the Maddow Show. Is a gigantic heist unfoldingthe largest heist in monetary history? Thats what Klein told Maddow, and Spitzer seemed to voice similar concerns last week. But in truth, this concern is largely getting passed by, just like Samuelsons concern. Klein made a remarkable statement to Maddow. Have you seen any follow-up?
Would Spitzer agree with what Klein said? Maddow didnt ask.
Wed like to see economists asked about these situations. Were not economists here ourselves, but were curious how these twin concerns might affect the future economic health of regular people. (If a heist is unfoldingif dangerous debt piles upwe feel fairly sure that the losses wont be taken from the hide of the upper class. Will airline pilots look back fondly on the day when they earned 16 grand?) Of course, that health plan aint getting discussed a lot either. Our discourse bumps forward from day to day, routinely driven by the powerful Cult of the Offhand Comment. Who said something odd today? For how many days, or weeks, or months, can we pretend to discuss it?
We were struck by Samuelsons column; non-discussion of those numbers seems to depart from all recent practice. But then, we were mightily struck by Klein/Spitzer too. We werent much struck by the things Rick Perry said last month, and we dont much care about Michael Steeles endlessly pointless pronouncements. Steele can provide some good fun, its true. But while we laugh, cavort and play, is an actual heist going on? As we gaze on the blather that does get discussed, we marvel at what goes unnoticed.
By the way: Why does so much piffle seem to get discussed on our newly progressive cable? The answer may lie in the world of Bill Wolff! Yes, Wolff has a good sense of humor; we want to start by giving him that. But our journey to that unexplored land starts, at long last, just below.
PART 1IS ACTUALLY FUNNY: In fairness, Bill Wolff is actually funnyat least to a certain extent. We know that because of something he began to do in 2006, after he became vice president for prime-time programming at MSNBC, an important position Bill Wolff holds right to this very day.
Vice president for prime-time programming? That means that Wolff is in charge ofis the brains behindthis news channels prime-time programs. Since you may not have known such a thing about Wolff, a bit of background may be in order.
Wolff arrived at MSNBC in April 2005, hired away fromwell, lets leave such details for later. Hed been asked to perform a considerable task; he would be executive producer of the news channels new Tucker Carlson vehicle, The Situation with Tucker Carlson. After Wolff arrived on the scene, a press release described the new programs impending charms. The show would feature fast-paced, no-holds-barred conversation about the day's developments in news, politics, world issues and pop culturesometimes one on one and sometimes in a group.
The burden of achieving this task now fell on the shoulders of Wolff.
The new show debuted on June 13, 2005. Right away, Carlson explained the visual clutter viewers saw on their TV machinesand he announced his programs inaugural topic. Im Tucker Carlson, he modestly said. As if we didnt know that:
As Carlson said, of course! More on that stack of stories on the left-hand side of your screen in a later installment. But with salient topics like this inaugural topic driving his programs fast-paced conversations, Wolff would surely be in line for a quickie promotion. And sure enough! In September 2005, MSNBC kicked Phil Griffin upstairs to NBC, claiming he would be in charge of reinventing the Today show. And Griffins old job was handed to Wolff. After only four months at the channel, Wolff now found himself in charge of MSNBCs prime-time programs.
Bill Wolff was now in the drivers seat. And its the oldest story in all of show business! Before long, Wolff was booking a certain humorist to close Carlsons nightly programa humorist by the name of Bill Wolff.
How did Wolff get picked for this spot? Willie Geist, the programs official humorist, was occasionally on vacationcable-speak for jury duty. Vice President Wolff looked in the mirrorand believed he saw Geists replacement. In truth, there is no replacing a talent like Geist, though Wolff would learn this fact quite slowly. In his last appearance before Wolffs debut, Geist set an impossibly high standard for his replacement, authoring a side-splitting open which went exactly like this:
The fun was just starting in Geists segment. But that was the level of humor Wolff somehow thought he himself could replace. (Full disclosure: Like the person who tried to transcribe this segment, we dont know what Beore no strips are either. That doesnt mean they dont work.)
At any rate, Geist was on vacation by the start of the week. On October 10, 2006, Wolff made his debut with Carlson. His own inaugural topic? Barbra Streisand, who had told some hecklers at a concert that they could just shut the f*ck up. Have a little bit of a sense of humor about yourself, Babs, Wolff advised the pompous star. You could almost see Carlson thinking this: Thank God theres no audience here!
Were Wolffs ripostes amusing this evening? That is a matter of judgment. We will say thiswe always thought Wolff had a funny persona in his stints on this show. And that was a help, because we never found a lot of gravity in his observationsdespite the fact they were being offered on a major news show.
By March 2007, Wolff was appearing with Carlson a good deal, giving Geist more and more time to rest. But he didnt seem to feel the need to stick to the weightier topics. On March 8, for instance, Carlson introduced Wolff with the typical double entendres about the things Geist tended to do in his ever-expanding spare time. Under Wolff, double entendres of this type would become de rigueur at this channel. And nonpareil, some have said:
Bill Wolff knew the mind of the demo. He didnt want them thinking about what might be resting in Willies hands. If the demo started to think about that, they might be lost for the rest of evening! Moving swiftly, then, he selected his topic. A famous beauty had recently died. Why not start with that?
Tossing off jokes as a shortstop spits seeds, Wolff reserved the right to be wrong, a common approach on this network.
Maybe you had to be there! But the topic selection in Wolffs humor segments tended to be a bit light. Because we think this channels progressive programs have arguably grown a bit light under Wolff, we do feel a small obligation to bring you samples of his observations. And sure enough! Wolff was soon running tape of a parading queen, something the gentlemen still like to do on his channels most dumbed-down program:
Huzzah! Wolff had found a new hook for running that swim-suit footage.
Wed originally planned to start this series with a tribute to Wolffs sense of humor. Truthfully, he did have a pretty good persona when he filled in for Geist, who seemed to vacation more and more as Wolff gobbled up power. Wolff seems like an amusing guysomeone it would be easy to like. But that would be in real life: On the web, its easy to be hard. And Wolff is in charge of prime-time news programs on a progressive news channela channel to which he came with no news experience at all.
He came to this channel with no news background! As we watch Countdowns downward spiral, that fact does pop into our heads.
Why has Countdown turned into Clowndown? Why is a progressive host like Rachel Maddow insulting average people (tea-baggers), while endlessly kissing the keister of Colin Powells number-one man? Why does so much of this channels work now feature the type of staged overstatement previously seen on pseudo-con cable? We often ask ourselves questions like these as we watch these progressive news programs. And uh-oh! Much as we liked his amusing persona, we sometimes think the answer to questions like these may lie in the world of Bill Wolff.
Coming: Who the heck is Bill Wolff?